Did you resolve to quit your unfulfilling, monotonous, I’m-only-doing-this-to-pay-my-rent job in 2016? You’re not alone. In 2015, the number of people quitting their jobs reached a 6 year high, and the U.S. economy continued to pick up steam as employers added 2.65 million jobs.
Millennials were even more likely to quit than their Gen X and Baby Boomer counterparts, with around 60% of young workers quitting jobs within 3 years of being hired.
So, if you’re among the 53.5 million Millennials in today’s workforce, chances are good that you’re either passively or actively looking for new opportunities this year. Whether you’re ready to make a change today, or are thinking about your options down the road, follow these rules for a more fruitful job search.
If you think you can land your dream job in marketing without a strong cover letter, you’re sorely mistaken. A poorly written or obviously recycled cover letter can greatly hurt your chances to get a phone call from a recruiter and can leave hiring managers doubting your abilities. If your job is going to include creativity, attention to detail, a sense of humor, and strong writing abilities, your cover letter is your first chance to prove your abilities to perform on the job.
2. Do your homework.
According to the Small Business Administration, there are around 30 million businesses operating in the U.S. today. With so many potential employers, it’s important that you first ask yourself “why do I want to work for this company?”. Do you like the industry? Do the values of the company match your own? Are you looking for a starting-from-scratch challenge? Try to come up with a few reasons to best articulate your specific interest in a company to hiring managers that can help you stand out from other applicants.
3. Just say yes to networking.
Technology has made it easier than ever to find and apply to new opportunities in your desired industry, but how do you ensure that you’re not just a number in a hiring database? For many people, networking both online and in person have become major avenues for hunting down great opportunities and even finding out about new jobs before they are posted online. Keep an eye out for networking events, happy hours, industry conferences, and opportunities to speak with recruiters in person. Join relevant associations or organizations, where you can meet leaders in your industry. Keep your LinkedIn and professional Twitter network growing, as these channels can give you options to show off your industry knowledge and reach out personally to your connections about jobs that you’re interested in.
In the job hunting game, and in life in general, a “no” is always free. It doesn't hurt to proactively ask to meet with a distant network connection for coffee or lunch, and every conversation does not necessarily mean you have to pull the trigger on quitting your job. A great place to start networking is within industry organizations, where you get a chance to connect with industry experts and peers.
Networking, research and a strong first impression with your resume and cover letter can go a long way in helping you land that perfect job in 2016. Make this the year you get out there and score your dream job.
Amy Larsen, Customer Success Marketing Specialist, Siteimprove
Amy is the Customer Success Marketing Specialist for Siteimprove North America, where she manages planning and execution of customer engagement strategy for more than 2,000 clients internationally. Amy has worked in various roles from support to sales to marketing in the B2B Software as a Service industry for over 8 years. Amy holds a B.A. from the University of Minnesota.