Are your prospects ready for your call?
Photo courtesy of Laura Monn Ginsburg
It’s cliché but true—especially when it comes to marketing budgets: Timing is everything.
A guest post from Laura Monn Ginsburg, Director of Marketing at Alternative Technology Solutions
At this point, we’ve all seen it a million times: videos going viral thanks to amazing exhibits of talent, catchy songs, never-seen-before experiences, mesmerizing animations, clever wit and humor--and sometimes a complete lack thereof—and, of course, those darn clickbait headlines always help.
Now, if your company hasn’t yet made video content a part of its marketing strategy yet, here are a few key considerations before you get started:
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