A guest post from Jim MacLachlan, President and Co-Owner
at Tarta n MarketingFigure out how to shorten your company’s selling cycle, and you can look forward to a bright and lucrative marketing career. When the most important touch point in the B2B sales funnel is the face-to-face call, your team needs effective sales tools to use in front of customers that help them close faster. That’s a no-brainer.
But, let’s face it. Your 60-slide PowerPoint sales deck probably isn’t exactly what you’d call “engaging.” Chances are, the slapdash franken-presentations your sales reps whip up before every sales call aren’t cutting it, either. And we won’t even get into the bastardization of your brand due to inconsistent messaging and poor execution.
There has to be a better way, right?
But, let’s face it. Your 60-slide PowerPoint sales deck probably isn’t exactly what you’d call “engaging.” Chances are, the slapdash franken-presentations your sales reps whip up before every sales call aren’t cutting it, either. And we won’t even get into the bastardization of your brand due to inconsistent messaging and poor execution.
There has to be a better way, right?